A New Guide for Climate Activists: “The New Climate War”

The New Climate WarRenowned climate scientist Michael Mann, Distinguished Professor of Atmospheric Science at Penn State, has just published a book, The New Climate War, to support us in addressing climate change more effectively.

Per Mann, we have been led astray by marketing campaigns focused on the behavior of individuals.  Fossil fuel companies have been following the playbook used in the past by the tobacco companies, gun lobby and other miscreants, in order to deflect blame and avoid responsibility.

Mann understands that powerful vested interests will be standing in the way of citizens committed to protecting our planet and has put forth a plan to force our governments and corporations “to wake up and make real change, including:

  • A revision of the well-intentioned but flawed currently proposed version of the Green New Deal;
  • Allowing renewable energy to compete fairly against fossil fuels
  • Debunking false narratives and arguments that have worked their way into the climate debate and driven a wedge between even those who support climate change solutions
  • Combating climate dooming and despair-mongering”

Mann understands that “the societal tipping point won’t happen without the participation of citizens everywhere aiding in the collective… battle for our planet.”